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German Red Cross, Bloodlab

Bloodlab by German Red Cross

From concept to nationwide rollout

Bloodlab is the software blood-analysis labs run on, and in that world a UX slip isn’t a bug, it’s a safety risk: a missed flag or an unseen detail can put the wrong blood in front of a patient. I spent two years as a designer on this cloud-based LIMS, on software that shipped and iterated continuously. My focus was making the critical things impossible to miss and the routine things fast. On the safety side, I fixed 90% of the accessibility issues so nothing critical could go unseen. On the speed side, I streamlined the workflow doctors live in, making the medical validation process 20% faster. The work directly led to the software being licensed and rolled out across Germany by the German Red Cross, a 0-to-1 platform that went from a blank canvas to nationwide adoption.

Role: Principal Designer, Frontend Developer

Contribution: Product strategy, User experience, Visual design, Frontend development, Design systems

90%

accessibility issues fixed

20%

faster medical validation

2 yrs

on safety-critical software

0→1

to nationwide rollout

The LIMS for modern blood donation labs

The LIMS for modern blood donation labs

01 · THE WEBSITE

Before a lab trusts you with blood, they judge you on the website. I designed the public site to feel as precise and credible as the software behind it, the first signal that Bloodlab was enterprise-ready.

02 · THE LABORATORY INFORMATION MANAGEMENT SYSTEM · ORDERS DASHBOARD
02 · THE LABORATORY INFORMATION MANAGEMENT SYSTEM · ORDERS DASHBOARD

The Orders Dashboard is where a lab’s day starts. I designed it so the state of every order, sample and deadline reads at a glance, dense data kept calm, because in a lab, missing one line has real consequences.

03 · WORKLIST
03 · WORKLIST

The worklist is where technicians live all day. I optimized it for speed and zero ambiguity: clear status, no hidden actions, and the critical flags impossible to miss, so nothing slips through a busy shift.

04 · EXAMINATION VIEW
04 · EXAMINATION VIEW

Beyond the pixels: I also built the sign-in flow on the frontend myself and reskinned the Keycloak auth screens, so users met the same craft from the very first login, not something a designer usually ships.

05 · SAMPLE REGISTRATION
05 · SAMPLE REGISTRATION

In ABO blood typing, a single misread cell isn't a bug, it's a fatal transfusion, so the design exists to make sure the doctor cannot make a mistake at the one moment that matters most.

12 · REGISTRATION · BLOODLAB & LABLINK
12 · REGISTRATION · BLOODLAB & LABLINK

Bloodlab connects to Lablink, so registration had to work across two products without friction. I designed one consistent entry flow, so a lab never feels the seam between the systems.

13 · LOGO · BRAND MARK

The mark had to feel clinical and trustworthy without feeling cold. I built a wordmark and a blood-drop symbol that reads instantly as medical, holds up at any size, and anchors the whole visual system.

01 · COLOR SYSTEM

Color here isn’t decoration, it carries meaning. I built a system where red, navy and teal map to status and action consistently, so a technician reads state by color before reading a single word.

DRK Red · Primary

#E2001A

The German Red Cross identity

Navy · Sidebar

#1C2A3A

White

#FFFFFF

Teal · Actions

#0E97B0

Red 500

#FF142F

Red 700

#AD0014

Slate

#6B7280

Cloud

#E5E7EB

Mist

#F3F4F6

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German Red Cross, Bloodlab